$2k Giveaway
One of the many ways Whitecoat promote their products and interact with their ever growing consumer base is through incentivised marketing campaigns. This recent campaign was in released to promote the launch of their app 'My Whitecoat'.
The '$2k Giveaway' promotion ran for 3 months and received over 16,000 visits to the Whitecoat blog, more than 1,500 iOS App downloads, approximately 1,000 Android App downloads and over 500 entries into the '$2k Giveaway' promotion.
